Thank You 2011

As I sit here on the last day of 2011, I look back on a great year for Bamboo Strategy. The firm continued its relationship with one of Canada's leading innovators in the natural health products industry, by providing Afexa Life Sciences with initial insight services leading to this year's launch of Coldsore-Fx. We added Canada's largest privately owned recruiting firm (Design Group Staffing Inc.), and Alberta's largest Credit Union (Servus) to our client list. As well, long time client Trixstar Productions brought William Shatner's one man show to thousands of his fans across Canada.

On top of this wonderful activity, I merged Bamboo Strategy with IMC, the world's only management consultancy dedicated to the resource industry in Western Canada. This new relationship as a division of IMC, will provide Bamboo Strategy with resources in Edmonton, Calgary and Vancouver, and deeper access to businesses in what is undoubtedly the economic driver of Canada. In return IMC deepens its service offering and positioning as the resource industry's trusted resource.

So as I say goodbye to 2011 I say thank you and look forward to 2012 as a year of tremendous growth and opportunity. May your 2012 be one that thrives as well.

Blogs Live Longer

Obviously I write a blog. So whenever the discussion about the relevancy of blogs comes up I listen. Well Brain Solis has published his annual State of the blogosphere that shares some interesting insights.

State of the Blogosphere 2011

1. most blog writers are from Gen X and Gen Y but everybody reads blogs.
2. brands are getting blogged about more and more
3. blogging has proved valuable in building the company who has blogged
4. blogs live longer that tweets and status updates.

There is much more data in the article but for me point 4 above says it all. In a world of 140 charcter updates, when you find a trusted source that goes deeper... you tend to go back to that well.

Make It Simple

I am working with a group to locate a new CRM and web system and the choice is full of complexities. One of the potential suppliers gave me a great little piece on simplicity. A short simple read that is so true.

Click on the link and enjoy the read.


http://www.smashingmagazine.com/2011/11/28/easier-is-better-than-better/